Victor is back!

It’s a brand that resonates with us here at Arrow and, after months of preparation, we’re excited to announce that we are now a registered Victor distributor!

Established for over 70 years, Victor is one of the UK’s leading manufacturers of floorcare equipment. An iconic British brand, Victor is renowned for its reliability, durability and performance, and remains hugely popular to this day.

The Victor story dates back to 1946 when domestic electrical appliances and vehicle electrics repairs company Dowding and Plummer Ltd began to manufacture electrical components for domestic appliances.

By the 1950s, Dowding & Plummer were manufacturing their vacuum cleaners and, as the UK’s commercial cleaning market continued to expand, Dowding & Plummer moved from producing domestic appliances to commercial and industrial products.

Their iconic rotary floor machine – branded Victor – was launched in the 1960s. Its durability and reliability – now hallmarks of the Victor brand – made it an instant success in cleaning industries across the world.

The name Victor means lucky. Managing  Director Les Davies flew Lancaster bombers during World War II, and his squadron’s planes were all marked with the code letters ‘VN’: the phonetic call sign ‘Victor Nan’. Les, flying the bomber VN-F (Victor Nan Fox), survived a full tour unscathed. His plane – Victor Nan Fox – was indeed lucky, and thus Victor was born.

Since then the Victor range has expanded to include burnishers, carpet bonnet moppers, polishers and vacuums, all manufactured to the same meticulous standards at their factory in Birmingham. With a history spanning over half a century, the Victor brand has become iconic within the cleaning market, bringing British-made, quality machines to businesses across the country.